Tuesday 16 May 2017

Blue Zoo

Blue Zoo is an animation studio down in London which creates short films and adverts best known for their animation for kids on the Nickelodeon channel or on the Disney channel. They are renown for making creatively playful CG character animation for broadcast. Operating since 2001 Blue Zoo are always looking to create animation with the newest of technology whilst maintaining the characteristic appeal of the animation. An example of this is when they produced an animation in virtual reality called Hoodoo, where all the animators had to learn new software and create 360 surroundings for the animation whilst keeping it full of characterful emotion.

I feel like Blue Zoo have gotten to where they are at right now from being innovated, passionate and experimental. I think this because they do things a bit different over at the studio, they let other people have a chance to direct and produce their animations just like with the animation Hoodoo.  
Blue Zoo Animation Showreel 2016 from Blue Zoo on Vimeo.

I find that Blue Zoo being a more CG and 3D based animation studio has increased the amount of success it has had because in todays society we lean more towards animations that look like they're done in reality but are actually produced on a computer. CG and 3D are becoming the norm thing to do when it comes to animation and we seem to be developing better technology so that CG and 3D can allow us to create out of this world animations and imagery. And because Blue Zoo keep up to date with all the new tech and software they can keep producing the high end animations.

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