Live Project - The Lifting Tower

After a big meeting with the client and all of us (the Animators, Illustrators and Graphic Designers) we were placed into different groups that before. So now I was in a group with Katy (from Animation), Charlie (from Graphic Design) and Thomas (from illustration). This set us back a bit but we pulled all are ideas together and I managed to keep the previous idea where the sphere like object is flying through the trees and ends up making the shape of a christmas tree with its trail at the end. The other ideas we had in the group was that we had a morphing animation where christmas objects morph into one another throughout the animation. Another idea that Thomas had was based on a snowman robbing another snowman's carrot nose. 

morphing concept artwork

Charlie had already made an animation where objects morph into one another but we couldn't use it due to the file being in the wrong format and not sized correctly. However, we did use it for inspiration and made a different version of it in After Effects. Below is the animation that Charlie made earlier.